Introducing your brand.

“Why is understanding culture & the media so important?”

CULTURE, CONTEXT & CONTENT EXPERTISE

Your brand strategy and general understanding of relevant cultural elements as anyone dabbling or working these areas influences how and if everything progresses when it comes to your entire potential or current audience and client-base and goals, and those of your team as well. Verifying cultural elements through informed, mature and willing perspectives and experience is oftentimes necessary to avoid creating or falling for faulty or otherwise unproductive instances from those not only unrelated to the industry and audience simultaneously, but also the overall network as well, especially in an interactive world — and the developed one we live in today. Every place has reacted and adjusted differently due to advances such as the internet as a primary example, but this is often great news for business and natural tourism affinities. Showing yourself as one of those who actively seek and practice how cultural advisors approach and aid your brand’s intentions can only result in an immediate boost to your business and network approach, wether it intends to remain domestic or not. A solid brand backstory, copy foundation, and marketing strategy or research are essential to refine from any perspective whether your brand remains domestic in it’s entirety or not — and with my Master’s Degree in Global Communications G’18) that I earned in Paris, France after living in the northeastern United States for my undergraduate degree in French Studies (‘14), I can help guide you through it all (read more about it all here). For more on how I can help you specifically, do view all of my service options here, and read all about our easy process here to see how everything works before committing, we totally understand. 

Otherwise, ready to get started on introducing (or even re-introducing) your own brand right now? Consider benefiting from our special Intro Bundle for 56% off for not only 2 but 3 intro services — you’ll have the answers you need in just 1-2 weeks, just click here to get started!

— Alexis Hicks, Founder, Owner & Creative Director

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Cover everything you need with 3 & 5-session coaching bundles — or more.

Gain, refine, and follow through with all you need to arrive at your next business, creative, or entrepreneurial goal, update your brand or niche style with a custom private method as a result of our sessions together, or work on a new perspective or strategy with each session bundle. Read more about the 1:1 coaching method here.

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